Bedfordshire PCC teams up with James Campbell to produce COVID-19 activity videos  Image Supplied by Bedfordshire OPCC

Free online activities for young people during pandemic

Bedfordshire’s Police and Crime Commissioner, Kathryn Holloway, has teamed-up with competitive bodybuilder and fitness instructor James Campbell to produce activity-based videos for young people confined to home during the COVID-19 pandemic.

James will be heading up the James Campbell Collective. Working with fellow instructors and activity leaders, the Collective will provide daily online content for Bedfordshire’s 10 to 25-year-olds.

The sessions on YouTube plan to offer activities such as boxercise, yoga, pilates, street dance, arts and crafts and cookery. The videos will also include lifestyle advice tailored to the age group’s needs.

Commissioner Holloway said:

“It’s really important that the inspiration and the teaching is from young people to young people as frankly I can’t imagine anything less on trend than me as a PCC trying to get them involved although my heart is in the right place!

“James is exactly the right person to inspire others of his own age and younger because what he has achieved in both his working life and in his physique at 20 have come entirely through his own motivation.”

The Bedfordshire PCC is looking for more instructors, ideally aged 25 and under to deliver the sessions. Interested instructors should send a video and an application to the PCC’s office over the next fortnight.

Help is available for those who have never applied for a grant before.

James started his fitness journey when he was 15-years-old and now, at the age of 20, is a competitive bodybuilder. Which he credits to giving him a positive direction in life. He said:

“The pandemic has moved my work online, but I believe I can offer more to young people who are living through a time of great stress, anxiety and absence from friends and who might use this isolation to make life choices that could change their lives for the worse.

“I would like the opportunity to help them do the opposite by delivering daily fitness and body building sessions online, plus lifestyle advice which will perhaps spark an interest, or even a pathway, into future work as it has done for me.”

To make the sessions as accessible as possible, they do not require any specialist equipment. Although a fitness mat may help.


The Office of the Police and Crime Commissioner (OPCC) is encouraging applications to the COVID-19 Fund that will deliver content remotely to support young people via YouTube, between May and September.

Course leaders need to be available to deliver a live session at an agreed time Monday to Friday during both term time and the school holidays.

Donations welcome from local businesses

The OPCC will be working with partner agencies to promote the work of The James Campbell Collective.

A Just Giving page has been set up to allow members of the public or local businesses to donate funds to buy materials to allow young people to join in. Even when living away from their homes, for example if in emergency accommodation as a result of having to leave a home where there has been domestic abuse.

The materials could range from exercise mats to art materials, depending on the activity.

The COVID-19 Fund will be open to applications for two weeks only, closing at 9.30am on Wednesday 22 April 2020. This will enable the OPCC to allocate funds to successful applicants so they can start producing content as soon as possible.

COVID-19 Fund Schedule Date (2020)
Launch COVID-19 Fund Wednesday 8 April
Application process closes 22 April 09:30
Applications reviewed from After 09:30 on 22 April
Successful applicants contacted From the 23 April
Funds distributed Start of May and must be utilised by September

Any funds allocated to organisations or charities will need to be spent between May and September 2020. Applications need to comply with the Government’s COVID-19 measures around social distancing.

For more information and to apply, please visit and download the application form. This will need to be completed and sent via email to by 9.30am Wednesday 22 April 2020.