New campaign warns ‘it only takes one accident’ to start a fire By-burnstuff2003-AdobeStock_73238394

Hard-hitting Fire Kills advertising campaign has been launched by the Home Office

According to the latest Home Office analysis of fires, most accidental fires start with cooking appliances (48 percent), usually by a grill or chip pan catching fire or something flammable being left too close to the cooker, such as a tea towel.

A hard-hitting Fire Kills advertising campaign has been launched by the Home Office. It highlights the everyday accidents that can cause fire in the home.

Overloading electrical sockets, leaving a frying pan on the hob unattended and putting an electrical heater too close to laundry are among the hazards shown in the revamped Fire Kills campaign.

Minister for Policing and the Fire Service, Nick Hurd, said:

“Knowing the safety risks, the little mistakes we can all make, is key to preventing fires.

“Fire Kills has a long history of helping protect people from fire and we are proud to re-launch it.”

The campaign was developed with the help of the National Fire Chiefs Council. It also urges the public to test their smoke alarms. While the majority (90 percent) of homes now have at least one working smoke alarm, 23 percent of people say they never test them. It is recommended that a fire alarm is fitted on every level of your home, and tested monthly.

National Fire Chiefs Council Chair of Prevention, Neil Odin, said:

“By making a few simple changes, people can reduce the risk of fire, or by sharing this national advice with friends and family, we can all make a real difference in highlighting risks and reducing the number of fires in the home.”